Marketing Tools Every Event Planner Needs
As live events and live-streamed events fight for attention and attendance these days, bringing your event to life with graphic designs is more important than ever. At MyDprint, you’ll find a slew of exciting event planner marketing tools like banners, digital and print ads, posters, and signs. In fact, in order to plan for the right mix of marketing products, many event planners start marketing and planning each event with a calendar. This calendar typically creates a timeline that starts with the event’s initial planning date and culminates with the event’s launch.
Often, events on the planning calendar make time for every stage of event planning including developing digital and printed materials for marketing and for onsite guidance. For example, marketing products might include banners, posters, and signs that share information about the event and tell your target market where they can register to attend – and why they should.
Types of Events That Benefit From Marketing & Promotions
The marketing tools you create at MyDprint can help you share social distancing guidelines and maintain safety while still marketing, branding, and promoting your online and in-person events, including:
- Weddings
- Receptions
- Business Events
- Meetings
- Conferences
- Conventions
- Trade Shows
- Corporate Parties
- Networking
- Sponsorships
- Office Parties
- Holiday Parties
- Concerts
Type of Event Planning Tools For Marketing & Promotional Uses
Horizontal Banners – Virtually every live event relies on marketing banners that make the right people aware of their times, dates, and locations. Banners are also used to point attendees from the parking lot to the front door and from the front door to the registration table. They also direct people to breakout sessions, trade show floors, vendor rooms, food courts, gift tables, and donation stations.
Vertical Banners – Just like horizontal banners, vertical banners can share a plethora of good event information. These are often the event planner marketing tools that highlight speakers and their featured products like books and other back-of-the-room offerings. Rather than promote the event as a whole, they promote each speaker and their individual specialty. They share names, feature presentations, social icons, and speaker contact info.
Posters – In many cases, posters serve all the purposes listed above for both types of banners. In some cases, posters are more easily positioned at the eye level of your readers than banners. In addition, they have a smaller footprint which makes them more flexible for other uses. Posters can be placed on individual doors, in retail and community windows, and outdoor poles and walls. That makes them ideal for promotional purposes as well as for sharing information about workshop and trade show venues.
Signs – The signs you create for your event are shareable in more ways than one. They’re hangable just like posters and banners, but they’re also easily and affordably distributed to each speaker, vendor, sponsor, etc. That means they can share them in areas and locations you might not have access to – which means your marketing can have a longer and further reach than you can achieve on your own.
Are you ready to find all the event planner marketing tools you need in one convenient place? MyDprint is it. Your Event. Our Marketing Tools. A Winning Combination.
