July 3, 2018
how color influences purchase patterns

How Color Influences Purchase Patterns

Color is an important component of your corporate identity. Color theory, color-based marketing, the psychology of color, and the persuasiveness of color are a few of the aspects that must be taken into consideration when marketing your business. How your target audience responds to color and how color influences purchase […]
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July 2, 2018
brand critique

How A Brand Critique Can Increase Your Bottom Line

If you’re actively looking for ways to increase consumer engagement, recognizability, and profits, a brand critique might be exactly the jump start your sales need. Answer this question: How does your business brand itself? Like most successful businesses, you probably use a combination of a logo, business card, promotional materials, […]
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June 29, 2018
Ready Ship

5 Important Categories In Our Ready Ship Look Book

Running a business means juggling a variety of tasks. One of those tasks is ensuring the safety of your employees and team members, business facility, and vehicle fleet. Helping your business establish and maintain a safe, secure facility is the goal of our business. From facility maintenance to chemical storage […]
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June 28, 2018
brand makeover

Why A Brand Makeover Might Be Just The Boost Your Business Needs

Branding and marketing are two of the most important things you can do for your small business. Like all successful businesses, yours addresses a pain point and solves a problem for your target market. Your marketing and branding is how you tell your target market who you are, what your […]
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June 27, 2018
gdpr compliance

Preparing Your Business for the Impact of GDPR

The digital age we live and conduct business in necessitates putting a variety of safeguards in place. As of May 2018, corporate and small business CEOs are charged with securing their companies, employees, and consumers in a new way. The General Data Protection Regulation (GDPR) is a European law governing […]
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June 26, 2018
boost employee productivity

3 Ways Graphic Design Boosts Employee Productivity

From small business owners to corporate CEOs, all business owners, managers, and executives have one task in common – motivating their staff to boost employee productivity and ensure best performance practices. Employee productivity is defined as the effectiveness of an individual or group of team members and staff over a […]
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